Being Renegade: Grand Merchant of Beer
If you don’t count Rogue working for her kibbles and bits, Keith J. Decker III is the first hired employee of Renegade. Originally from Maryland, Keith moved to Denver to trade suburban sprawl for big city and mountain wilderness.
Renegade is not the first brewery roof that Keith has worked under. After first moving to Denver summer 2009, Keith got a job taking photos of tourists at a large brewery in Golden. Maybe you’ve heard of it. If you’ve ever toured Coors brewery, there’s a chance Keith took your picture.
Don’t worry, Keith was never an employee of Coors. He worked for a private company called Hot Shots, which is somehow better. Keith started drinking at local taprooms because he found like-minded individuals who enjoyed genuine conversation. He quickly fell in love with the craft beer scene. Soon after Renegade opened, Keith was sitting at the bar enjoying some Ryeteous (now Redacted). A few months later, Keith found his way to the other side of the bar.
Keith now serves as Renegade’s Grand Merchant of Beer. You might find him at your favorite local beer bar or liquor store. If you see Renegade on tap or on a shelf, you have Keith to thank. It started with him loading up his Honda Accord with cases of Ryeteous Rye to hand deliver to accounts from Colorado Springs to Fort Collins. His hard work has allowed the company to grow from a small, self-distributed brand to a growing company that can be found in all of Colorado, Kansas, and Nebraska. We thank him for selling the beer and for all of you who buy it.
What your job is at Renegade?
As the Grand Merchant of Beer I make sure that our beer is where you are, either on tap or at the liquor store.
What is your favorite part of your job?
Helping macro drinkers fall in love with craft beer.
What is your favorite beer Renegade makes?
Hammer and Sickle